EStrategy.Net is a Silicon Valley consulting firm that specializes in helping small and medium-size businesses understand the opportunities for organizational improvement that are possible through effective use of information technology (IT), the internet, and the world-wide web.
We are very willing to discuss technical design and architecture issues if you wish, but our emphasis and strength is on the strategic and competitive benefits that can be obtained by developing fundamentally new "business models" in today's web-enabled economy. Examples of strategic IT applications that present opportunities for significant competitive advantage include:
- on-line marketing and other retailing channels
- business-to-business electronic data interchange (EDI)
- process reengineering and supply chain streamlining
- customer profiling and micromarketing
Companies large and small are rapidly developing and implementing a wide variety innovative business models and IT-enabled strategies. EStrategy.Net can help you understand these new approaches to business and help you develop your own successful Electronic Commerce techniques and applications.
Our Principles of Electronic Commerce
The term "Electronic Commerce" (EC) has many connotations, the most common of which is a marketing perspective of "on-line retailing." However, EC extends into a much broader range of organizational activities, from supply chain management to advertising to personal customer service.
As a result, EStrategy.Net uses the following definition as the basis for its consulting practice:
Electronic Commerce is the electronic exchange of data, information, or transactions between individuals and/or organizations using computers and communications technologies as the medium for the exchange.
This definition is intentionally broad in scope and leads to several basic principles that form the core of EStrategy.Net's philosophy:
- EC is a multi-disciplinary, cross-functional business technique that encompasses nearly every facet of the organization.
- The most successful EC involves a fundamental "rethinking" of the organization's basic business model. Trying to "put your current business on the web" is bound to limit the benefits received.
- Business-to-business relationships are and will continue to be the largest and most successful segment of the EC world.
- Finally, the internet is not a "quick and easy" way to make a buck. Successful EC requires a clear, cohesive, and comprehensive strategic focus that spells out WHY the internet can be utilized as part of the organization's overall competitive plan and HOW it will add value to the organization's activities.
Our Founder
Dr. William D. Nance is the founder and President of EStrategy.Net. He is a Professor of Management Information Systems and former Director of Business Graduate Programs at San Jose State University. He has earned the following degrees:
- Ph.D., Carlson School of Management, University of Minnesota
- MBA, Kenan-Flagler School of Business, University of North Carolina
- BBA (with honors) in Finance and Management from Western Michigan University.
Dr. Nance teaches at both graduate and undergraduate levels in the
areas of Electronic Commerce, Business Strategy and Information Systems,
and Systems Analysis & Design. He is a former commercial banker and
has consulted widely in the Information Systems field for nearly 15 years.
Through his industry experience, Dr. Nance has developed an in-depth understanding
of the Silicon Valley business environment and has recently been invited
to address such topics with international audiences in both Paris, France
and Seoul, Korea.
Our Business
Our E-Principles
Our Founder